The Center for Professional Education is seeking an Assistant Director of Marketing to lead the planning and execution of marketing initiatives for the department. The incumbent in this position will be responsible for content creation, social media and communication strategies, and marketing plan development for a variety of professional education program areas. The position will have responsibility for coordinating recruitment and enrollment strategies, elevating brand awareness, and drive revenue goals for the Center. A key responsibility will be to draw extensively on data analytics, utilize marketing best practices, and use critical thinking to make decisions. The incumbent will be a thought leader in the office, working strategically with the director to inform direction, influence outcomes, and monitor goal attainment. The position provides direct supervision to two employees within the organization and is expected to provide thought leadership to program staff.
The Assistant Director for Marketing will be expected to conduct work in a highly collaborative manner, which will foster new ideas for program recruitment and enrollment in all areas of CPE. The incumbent will also be expected to elevate our customer experience from initial engagement, through the enrollment pipeline, and culminating with registration.
Knowledge Areas and Competencies
Required Minimum Qualifications
University of Tennessee looks for a Assistant Director of Marketing in Chattanooga, TN 37403 location.
The proposed salary for Social Media Assistant position at University of Tennessee is Confidential.
According to the common industry standard, Social Media Assistant specialist is in charge for the following activities.
To be disscussed with candidate
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