The Recruitment Strategy Consultant will manage employment branding and talent attraction efforts including social media, employee referral and content marketing to drive interest to Encompass Health and our national network of hospitals. The position will create and execute a content marketing strategy to amplify through careers social media channels, employee referral program and content marketing outlets. This position will serve in a creative role to build awareness of Encompass Health and champion the brand to be an employer of choice for leadership, clinical and non-clinical roles in our nationwide hospitals and the home office. Finally, this position will support the Director of Talent Strategy Operations with nationwide recruitment marketing initiatives and results, as needed.
- Supports recruitment marketing initiatives, including campaign curation and execution for individual hospital campaigns and national branding purposes
- Develops and execute the careers social media and content marketing strategy
- Provide strategic direction on hospital recruitment marketing campaigns and improve efficiency and turnaround time while sharing best practice
- Partner with director on launch of new national nursing campaign
- Produce careers focused campaigns, programs and positive outcomes (social, ERP, content marketing, trade show, hospital etc.)
- Focus on employment branding and brand reputation initiatives
- Writes, edits and publishes content to promote Encompass Health as an employer of choice on the Encompass Health blog
- Manages careers social media pages through content generation, content distribution, response management, employer brand reputation and analytics
- Responds to messages on social media channels and escalates situations appropriately, as needed
- Manages talent acquisition employment advocacy program to amplify social media content across employee network
- Understands and adheres to voice and visual brand guidelines
- Leads companywide employee referral program, including developing and executing strategy to elevate employee referrals across network of national hospitals
- Trains hospital leaders and other stakeholders on the employee referral program and serves as a champion to promote the program
- Reports on employee referral program performance on a consistent basis
- Develops and publishing email marketing content for talent attraction purposes
- Supports talent acquisition team members on marketing needs, as needed, including updating internal talent acquisition intranet site
- Collaborates with creative and marketing services team members for visual asset curation and alignment of marketing campaigns
Job Code: 101198
Encompass Health looks for a Recruitment Marketing Strategy Consultant in Birmingham, AL location.
How much Social Media Consultant professional earns at Encompass Health?
The proposed salary for Social Media Consultant position at Encompass Health is Confidential.
Recruitment Marketing Strategy Consultant responsibilities at Encompass Health
According to the common industry standard, Social Media Consultant specialist is in charge for the following activities.
Required Social Media Consultant qualifications at Encompass Health
To be disscussed with candidate