Director, Club Marketing

Director, Club Marketing at Major League Baseball

$ Confidential

As a Director, Club Marketing you will work with assigned Major League Baseball Club personnel and internal departments within Major League Baseball to implement and optimize the overall performance of MLB Marketing Initiatives at the local level as well as Club initiatives to grow the game of baseball through both digital and non-digital consumer touchpoints.

Job Responsibilities:

  • Acts as a primary liaison between assigned Clubs, MLB Marketing personnel, and various MLB business stakeholders
  • Work day to day with assigned Clubs to build a strong and collaborate relationship that enables the League office to service and assist the Clubs in their localized Marketing efforts
  • Oversee the activation of Club specific Marketing Campaigns tied to driving ticket sales, fan engagement, and brand awareness in the digital landscape
  • Project manage Club specific initiatives in the digital landscape
  • Provide guidance on Club needs and points of view at the league level as it relates to global Marketing Initiatives
  • Optimize overall performance of specific Club sites, emails and app as it relates to increasing engagement, audience and revenue generation
  • Fulfill other project responsibilities as assigned by Marketing Executives
  • Manage a team of 5-10 website content producers
  • Provide sound feedback and suggestions for enhancing the user experience for the platform to further MLB and Club Marketing priorities and goals
  • Work cross functionality to coordinate, promote and implement league level programs and initiatives with Clubs

Job Requirements and Qualifications:

  • Bachelor`s Degree
  • An individual with ten (10) or more years marketing management experience, working in either sports, media, entertainment or related field is preferred
  • Project management and/or client relations experience required
  • Understanding of the Interactive Media landscape strongly preferred – e-commerce, marketing, sponsorship, subscription products, social media platforms
  • Ability to develop cordial, professional relationships with all level of Club personnel and MLB staff
  • Detail-oriented, organized and excellent verbal and written communication skills
  • Positive attitude, with the ability to think outside the box in order to achieve goals
  • Ability to multitask and work under strict deadlines
  • Engaging, enthusiastic communicator who can comfortably receive and deliver feedback
  • Ability to inspire and motivate others. Delegates effectively and promotes execution through direct and indirect influencing.
  • Familiarity and interest with the game of baseball
  • Flexible schedule: available weekends and late nights throughout the year, as needed.

Why MLB?

Major League Baseball (MLB) is the most historic of the major professional sports leagues in the United States and Canada. Employees love working at MLB because of the culture of opportunity, collaboration, and professionalism. The professionals who are most successful at MLB take initiative, know how to identify and solve problems, put the team first, and work collaboratively. For those who are ready to join the "Major Leagues" of their careers, MLB takes the same approach as they do with their players: striving to empower their own "workforce athletes" to be at their best by engineering experiences that put employees in the best position to succeed. Major League Baseball is looking for candidates who are ready to step up to the plate and continue transforming America`s pastime to best serve its fans for decades to come.

MLB`s vision is to be the global sport of choice for youth to play, fans of all backgrounds to enjoy and a desired destination for employment.

With a belief that the journey to growth and greatness is ongoing, MLB gives employees the opportunity to continue learning and honing their skills with programs such as: tuition reimbursement; mentorship programs; lunch and learns; online course subscriptions; paid industry certifications; business resource groups; and more.

MLB provides its employees with exceptional medical, dental, and vision coverage. Premiums are 100% employer covered to help employees focus on being their best!

Are you ready to Step Up to the Plate? Apply below!

All in-office positions are subject to MLB`s mandatory Covid-19 vaccine policy.

Published 2021-09-03

Major League Baseball looks for a Director, Club Marketing in New York, NY location.

How much Director of Social Media Jobs professional earns at Major League Baseball?

The proposed salary for Director of Social Media Jobs position at Major League Baseball is Confidential.

Director, Club Marketing responsibilities at Major League Baseball

According to the common industry standard, Director of Social Media Jobs specialist is in charge for the following activities.

Required Director of Social Media Jobs qualifications at Major League Baseball

To be disscussed with candidate