Digital Marketing Analyst

Digital Marketing Analyst at The Swatch Group (U.S.) Inc.

$ Confidential

Job description

The Swatch Group US is seeking an experienced Digital Marketing Analyst for the Longines brand in Miami, FL. The Digital Marketing Analyst position is responsible for supporting digital marketing activities in the United States, as well as assisting in activities related to the subsidiaries in Mexico and Canada.



  • Analyze traffic, engagement, and conversion performance of digital marketing activities. Create and maintain benchmark KPIs.
  • Create reports for digital marketing actions and monitor monthly media spending.
  • Coordinate actions to improve media performance with vendors and internal teams.
  • Assist in media planning, campaign execution, and monitoring.
  • Lead data visualization reporting.
  • Work with Longines retailers to ensure the Longines brand image is presented appropriately on retailers’ websites, social media, digital coop investment, and other digital outlets.
  • Coordinate special marketing projects.
  • Assist in other marketing tasks as required, including manage invoices.
  • Assist in other analytic tasks as required.

Professional requirements


  • 4-year college degree in business, digital marketing or similar field is preferred.
  • 3+ years of experience in e-commerce and digital marketing; experience in luxury timepieces/jewelry preferred.
  • Considerable experience with Google Analytics or other web analytics tools.
  • Proficiency with Excel and Google Data Studio or other data visualization tools.
  • Strong analytical skills.


Published 2021-10-23

The Swatch Group (U.S.) Inc. looks for a Digital Marketing Analyst in Miami, FL 33126 location.

How much Social Media Analyst Jobs professional earns at The Swatch Group (U.S.) Inc.?

The proposed salary for Social Media Analyst Jobs position at The Swatch Group (U.S.) Inc. is Confidential.

Digital Marketing Analyst responsibilities at The Swatch Group (U.S.) Inc.

According to the common industry standard, Social Media Analyst Jobs specialist is in charge for the following activities.

Required Social Media Analyst Jobs qualifications at The Swatch Group (U.S.) Inc.

To be disscussed with candidate