Supervisor, Influencer Marketing

Supervisor, Influencer Marketing

$ Confidential

Meet Blue Hour Studios

Blue Hour Studios is a new kind of creative content shop, at the intersection of brand, performance, and emerging media. We’re a joint venture between Horizon Media and Group Nine Media (the parent of Thrillist, NowThis, POPSUGAR, and other top media brands), that combines storytelling and agile production capabilities with best-in-class strategy and media expertise. We collaborate with blue-chip brands to produce breakthrough campaigns that earn attention and inspire action, providing brand & content strategy, full-service creative production, influencer marketing and consumer engagement (community management and CRM).

At Horizon and Blue Hour Studios, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.

Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.


What You’ll Do

Blue Hour Studios is seeking a content and influencer marketer to join its campaign execution team to support Influencer Marketing projects and objectives. Blue Hour Studios is a joint venture content agency powered by Horizon Media and Group Nine Media, offering the following services: content and social strategy, content creation of all kinds (video & photo production, design, editorial), community management, and various facets of CRM.

The Supervisor, Influencer will support all social media and influencer programs, working closely with the team to develop proposals, content in collaboration with creators, contract creators, execute campaigns, manage team administration, and analyze campaign results. The ideal candidate is passionate about the social ecosphere, actively participates within it, and understands the social/digital media landscape.

Main Duties and Responsibilities

40% Creative Strategy & New Business:

  • Research & develop insights around social media platforms, creators/influencers, competitive brands, and trends to assist in the development of new business proposals
  • Lead in the development of new business proposals including but not limited to:
    • Proposal development inclusive of PowerPoint building, writing, and organizing relevant materials
    • Development of influencer strategies and tactical plans to support client goals
    • Utilizing tools and working with cross-functional agency teams to develop insights that shape our recommendations
    • Vetting influencers, vendors, and technologies with an eye to operational and cost efficiencies
  • Manage communication with teams and clients as it pertains to new business proposals, leads, and consultations
  • Assist in the development of any materials for agency pitches as it pertains to influencer marketing
  • Maintenance of team lead tracker
  • Assist in the maintenance of team forecasting
  • Participate in internal brand and client meetings, build and foster open communication with internal teams, serving as a key team contact

35% Campaign Management:

  • Lead in the development, execution and production of annual and seasonal influencer campaigns with internal and external business partners, including but not limited to:
    • Creator/influencer discovery, outreach and negotiation
    • Development of creative briefs for clients and creators/influencers
    • Curation and presentation of creator/influencer lists for client ranking and approval
    • Analytics and reporting for campaigns
  • Guide and oversee Senior Strategist, Strategist, and Assistant Strategists in the daily management of campaigns
  • Managing day to day client and team communication around campaign progress, updates, and key milestone deliverables, as it pertains to key accounts and clients
  • Customization and development of agreements, contracts, addendums, and scopes of work, working closely with our Legal and Business Affairs Team
  • Working closely with the team to develop post-campaign reporting
  • Use knowledge and understanding of influencer and creator industry to help inform brainstorms, strategy development and execution
  • Partner closely with cross-functional agency teams to optimize social media presence/social influencer and creator integration across channels

15% Team Supervision:

  • Support Director, Influencer & Strategy in mentoring and day-to-day new business, client education, the development of materials and proposals
  • Effectively guide development of junior team members, educating them on creative, industry and media trends
  • Review finalized content for internal or client distribution
  • Contribute to performance reviews of junior team members, identifying strengths and areas for growth

10% Insights & Marketing:

  • Thought leadership in identifying social media influencer platforms, partners and technologies, constantly looking for operational and cost efficiencies
  • Continuously assess competitive social media landscape and constantly innovate to differentiate Blue Hour Studios’ practice
  • Lead key projects related to marketing Blue Hour’s influencer/creator practice (i.e. development of thought leadership, events, marketing materials, conference attendance, etc)
  • Attend industry events to share insights with Blue Hour

Who You Are

It doesn`t matter who you are, where you come from, or what you look like. We believe that diversity of experience, perspectives, and background lead to a better environment for everyone. Confidence can sometimes hold us back from applying for a job. But we don’t think there’s a perfect candidate. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together. Please apply!

Preferred Skills & Experience

  • Proven track record of managing successful social/digital campaigns across social platforms (TikTok, Instagram, Facebook, Twitter, YouTube, etc.)
  • Experience with digital reporting, data, and analytics
  • Team player, and enthusiastic self-starter who is also extremely innovative, creative, professional and resourceful
  • Must have strong verbal and written communication skills
  • Strong collaboration skills
  • Ability to manage through a high level of ambiguity to actionable recommendations/solutions
  • Very proficient with Microsoft Office (Word, PowerPoint, and Excel)
  • Nice to have: familiarity with Adobe Creative Suite programs like Photoshop, InDesign, Illustrator, After Effects, etc.

The statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.





Published 2021-06-20

Horizon Media, Inc. looks for a Supervisor, Influencer Marketing in New York, NY location.

How much Influencer Marketing Jobs professional earns at Horizon Media, Inc.?

The proposed salary for Influencer Marketing Jobs position at Horizon Media, Inc. is Confidential.

Supervisor, Influencer Marketing responsibilities at Horizon Media, Inc.

According to the common industry standard, Influencer Marketing Jobs specialist is in charge for the following activities.

Required Influencer Marketing Jobs qualifications at Horizon Media, Inc.

To be disscussed with candidate

Published 2021-06-20

Horizon Media, Inc. looks for a Supervisor, Influencer Marketing in New York, NY location.

How much Influencer Marketing Jobs professional earns at Horizon Media, Inc.?

The proposed salary for Influencer Marketing Jobs position at Horizon Media, Inc. is Confidential.

Supervisor, Influencer Marketing responsibilities at Horizon Media, Inc.

According to the common industry standard, Influencer Marketing Jobs specialist is in charge for the following activities.

Required Influencer Marketing Jobs qualifications at Horizon Media, Inc.

To be disscussed with candidate