Global Marketing Analyst

Global Marketing Analyst at Barings

$ Confidential

At Barings, we are as invested in our associates as we are in our clients. We recognize those who work diligently for us and reward them for personal and professional integrity, communication skills, distinct competencies and expertise in specific strategies, ability to collaborate as a team member and true dedication to the interests of our clients.

We thank you for your interest in joining the Barings team, and invite you to explore our current employment opportunities.

Job Title

Title: Global Marketing Analyst

Business Unit: Marketing

Location: Charlotte, NC

Barings is a leading global financial services firm dedicated to meeting the evolving investment and capital needs of our clients and customers. Through active asset management and direct origination, we provide innovative solutions and access to differentiated opportunities across public and private capital markets. A subsidiary of MassMutual, Barings maintains a strong global presence with business and investment professionals located across North America, Europe and Asia Pacific.

Job Summary

The Global Marketing team is seeking a Global Marketing Analyst based in the Charlotte, NC office. This position plays a key role for the Barings marketing group in the execution and reporting of marketing initiatives for the institutional and retail client base, globally.

Primary Responsibilities

Marketing Execution

  • Coordinate with product management, sales and other marketing team members on the execution of marketing activities that align with global marketing strategies
  • Assist with compiling, analyzing, and reporting on engagement data across global marketing activities (including website traffic, email marketing, social media, etc.)
  • Support and maintain data and reporting dashboards across platforms including PowerBI, Google Analytics, and Salesforce Marketing Cloud
  • Update and coordinate distribution of firm-wide marketing materials, including presentations, brochures, and factsheets
  • Assist with trafficking inbound marketing and website requests
  • Manage the biography process for the firm
  • Assist with ad hoc marketing requests as needed


  • Four year college degree required
  • Minimum 2-3 years of digital marketing experience required; financial service experience preferred
  • Proficiency in Google Analytics and Salesforce Marketing Cloud
  • Proven experience with marketing campaign execution
  • Strong project management skills, detail oriented and ability to manage to deadline
  • Exceptional written and verbal communication skills
  • Demonstrated ability to juggle multiple tasks, prioritize successfully, adapt to change and ambiguity, and work in a fast-paced environment
  • Must possess a high degree of professionalism and integrity and work well in a collaborative environment

Barings is an Equal Employment Opportunity employer; Minority/Female/Age/Sexual Orientation/Gender Identity/Individual with Disability/Protected Veteran. We welcome all persons to apply.

Barings offers a comprehensive benefits package including:


  • Medical (including Virtual Care), Prescription, Dental, and Vision Coverage
  • Fitness Center Reimbursement Program (Including Online Memberships)
  • Employee Assistance Program (EAP)
  • Fertility Benefits


  • 401(k) Plan w/Company Match
  • Pension Plan
  • Health Savings Account (HSA) with Company Contributions
  • Flexible Spending Accounts (FSA) - Health Care & Dependent Care
  • Retirement Health Reimbursement Account


  • Basic and Supplemental Life Insurance
  • Spouse and Child Life Insurance


  • Paid Vacation, Sick Days and Annual Holidays
  • Paid Leave of Absences (Maternity Leave, Parental Leave, Caregiver Leave, Bereavement Time)
  • Short and Long Term Disability Plans
  • Paid Volunteer Time


  • Education Assistance Program
  • Charitable Matching Gifts Program
  • Commuter Reimbursement Program
  • Adoption and Surrogacy Reimbursement Program

Published 2021-11-24

Barings looks for a Global Marketing Analyst in Charlotte, NC location.

How much Social Media Analyst Jobs professional earns at Barings?

The proposed salary for Social Media Analyst Jobs position at Barings is Confidential.

Global Marketing Analyst responsibilities at Barings

According to the common industry standard, Social Media Analyst Jobs specialist is in charge for the following activities.

Required Social Media Analyst Jobs qualifications at Barings

To be disscussed with candidate