Director of Digital Marketing

Director of Digital Marketing at AMDA

$ Confidential

Director of Digital Marketing
The Director of Digital Marketing is responsible for a comprehensive and strategic communications and marketing program, including digital communications. The Director of Digital Marketing supervises advertising, publications, the website and social media activities.
Responsibilities include, but are not limited to:

  • Develops an annual communications and strategic marketing plan with proposed timelines, costs, and metrics to ensure effectiveness and sound fiscal management of strategies employed to increase our visibility and reputation.
  • Leads overall brand identity strategy, and manages our style guide.
  • Executes creative, proactive strategies to promote our mission and vision across multiple media channels.
  • Creates a strategic marketing program, in collaboration with other departments and Executive leadership, to maximize our demand.
  • Develops and maintains strong, working relationships with senior leadership, other key constituencies, providing strategic direction and regular two-way communication pertaining to their programmatic areas.
  • Directs and contributes to the writing, editing, and design of all communication and marketing materials developed for internal and external audiences; oversees production from draft creation, proofing, and distribution of final product.
  • Advises senior leadership on internal and external communications issues.
  • Oversees all of our social media tools including Facebook, Twitter, YouTube, blog, e-newsletters, videos, podcasts, etc.
  • Has a positive visible presence at relevant internal and external events.
  • Provides marketing and creative support for events.

Qualifications:

  • Bachelor`s degree in Communications, Marketing or a related field required; Master`s Degree preferred.
  • Minimum 5 years relevant previous experience, preferably in a higher education setting.
  • Minimum 5 years of previous experience supervising staff.
  • Ability to think strategically and creatively.
  • Ability to write and edit on deadline and with clarity and skill.
  • Excellent interpersonal, organizational and project management skills.
  • Ability to maintain a consistently high quality communications program.
  • Demonstrated competence in electronic and social media.
  • Intermediate to advanced skills in MS Office, Adobe Creative Suite, and CRM content management system (or comparable platforms).

COVID19 Vaccine Policy:

AMDA will have a mandatory COVID-19 vaccine policy commencing at the beginning of the fall semester (10/18/21) for all employees who will be working on campus.
For information regarding requests for religious or medical accommodations, please contact the Human Resources Department at [email protected]

AMDA is proud to be an EOE employer M/F/D/V

Job Type: Full-time





Published 2021-12-18

AMDA looks for a Director of Digital Marketing in Los Angeles, CA 90028 location.

How much Director of Social Media Jobs professional earns at AMDA?

The proposed salary for Director of Social Media Jobs position at AMDA is Confidential.

Director of Digital Marketing responsibilities at AMDA

According to the common industry standard, Director of Social Media Jobs specialist is in charge for the following activities.

Required Director of Social Media Jobs qualifications at AMDA

To be disscussed with candidate