The Sr. Analyst works alongside the Marketing Analytics & Insights team, contributing to data-driven insights that fuel campaign strategies and tactics. The Sr. Analyst assists with data gathering, data quality control, analysis and visualization projects to support the Marketing Analytics & Insights group, which contributes to decisions around audience targeting, messaging strategy and positioning of our films. He/she will work closely with the Analytics team, as well as Data Science and IT professionals in developing new reporting frameworks, managing outside vendors, and overseeing access to and storage of various data sources. A strong foundation of data, digital/social and marketing familiarity and skills (including SQL, Excel) is necessary to contribute immediately to the team.
The primary job responsibilities fall into these categories:
He/She is a subject matter expert in these tools and serves as a resource to the entire group on data and research needs. This person will collaborate closely particularly with our Digital & Research teams to enable regular sharing of campaign insights.
He/She supports internal systems for storing marketing data, including creating historical databases, onboarding new data sources, collaborating with Data Science and IT counterparts and maintaining data quality and accuracy.
The expectation for the Sr. Analyst is that he/she will have an intimate knowledge of our Marketing Campaigns, and can synthesize disparate to tell a comprehensive story to the Marketing Team and other senior executives. In a fast-paced environment, strong project management, communication and writing skills are a must.
Most importantly, he/she must love movies and have a passion for evolving the way data and analytics impact marketing decisions.
Preferred years of experience:
Specialized Knowledge and Skills Required:
Sony Pictures Entertainment, Inc. looks for a Senior Analyst, Marketing Analytics & Insights in Culver City, CA location.
The proposed salary for Social Media Analyst Jobs position at Sony Pictures Entertainment, Inc. is Confidential.
According to the common industry standard, Social Media Analyst Jobs specialist is in charge for the following activities.
To be disscussed with candidate
...y support, or, using familiar terms, a document management system. Modern technologies make it possible to organize a completely paperless exchange of documents, however, in practice, electronic docum...
...r solving the computational tasks necessary for the operation of the system. Depending on the algorithm of a particular cryptocurrency, the speed of calculations is affected only by the speed of the p...
...ffice of Strategic Communications (the University’s central public relations and marketing division) is looking for an Assistant Director of Social Media to join its team. This person wil...
...aditional craftsmanship. CNC technology includes the automation of 3D milling or cutting processes to achieve straight and predefined cutting processes.06/06/2022
One of the basic elements of ensuring the effectiveness of any management mechanism is documentary support, or, using familiar terms, a document management system. Modern technologies make it possi...
Cryptocurrency mining implies receiving a reward for solving the computational tasks necessary for the operation of the system. Depending on the algori...
Simply put, computer numerical control (CNC) refers to the intersection of high technology and traditional craftsmanship. CNC technology includes the automation of 3D milling or cutting processes t...
When you take pictures of people, you can have great composition, perfect lighting, and the right camera settings, but if your subject doesn't look right, if the pose isn't right, the shot won't be pr...
Storytelling with Data ebook: A Data Visualization Guide for Business Professionals, 1st Edition. Storytelling with Data teaches you the basics of data visualization and effective communication wit...
Dotcom Secrets: The Underground Playbook for Growing Your Company Online with Sales Funnels....
The New York Times bestseller that explains why certain products and ideas become popular. "Jonah Berger knows more than anyone in the world what drives information to go viral." —Daniel Gilbert,...