Director of Marketing

Director of Marketing at Grayhill, Inc

$ Confidential

-Generous PTO, Competitive 401K and Profit Sharing, Health, Dental, Vision insurance

Grayhill designs and manufacturers intuitive human interface solutions that make life simpler, safer, and more efficient. Standard products include optical encoders, rotary switches, keypads, joysticks, displays, touchscreens, and pushbuttons. These components are sold to thousands of customers around the globe. Grayhill also incorporates these standard products into control panels to support a range of major customers in the Healthcare, Agriculture, Construction Equipment and Military markets. Our headquarters are in LaGrange, IL with manufacturing facilities located in McCook and Carpentersville IL, Iola WI and Shenzhen China.

We offer opportunities for talented professionals seeking challenging careers with a proven industry leader.

Are You Ready to Grow With Us?

The Director of Marketing
leads the planning and execution of the Grayhill marketing strategy. Responsibilities for this highly visible role include formulating strategic marketing plans, organizing the resources required to accomplish established goals and directing the Marketing Team. The Director is accountable for the overall success of the Grayhill Marketing effort. This is a high-level opportunity with a respected and innovative market leader with an international customer base.

Essential Duties and Responsibilities include the following, additional responsibilities may apply:

  • Develop and execute marketing programs to achieve lead generation, revenue, profitability, and market share objectives. Develop, document and execute New Product Launch Plans.
  • Plan and oversee execution of promotional activities including print, electronic media, trade show, Sales channel communications, product positioning statements, training materials and launch kits.
  • Review product and Sales Rep performance records and make recommendations for improvements.
  • Analyze existing marketing programs and adjust strategy and tactics to increase effectiveness.
  • Provide post-event reports, analysis, and regular status reports on marketing programs and competitors.
  • Assist in the planning and promotion of Sales meetings and community and goodwill events.
  • Help establish and maintain consistent corporate image throughout product lines, promotional materials, and events.
  • Prepare press releases, newsletters, web content, advertisements, channel communications training materials and presentations to further develop corporate identity.
  • Ensure a consistent brand image is presented across all areas of customer interaction.
  • Collaborate with product development teams to determine market position of new products.
  • Monitor target markets to identify trends and events; interpret their impact on, or potential for the company.
  • Identify and recommend resources needed to carry out strategy, including equipment, software and staffing.

Minimum Requirements:

  • MBA (preferred) Bachelor`s Degree in a Business or Engineering related program
  • Minimum of 8 - 10 years relevant marketing experience
  • CRM Proficiency: Deep user experience in building pipeline with and SAP CRM. Knowledge base of budget to invest in digital marketing with statistics on return on investment.
  • Branding Expertise: Record of brand overhaul and development to drive growth.
  • Social Media: Ability to upgrade social media awareness for brand and products. Build campaigns to generate pipeline.

Preferred Skills/Experience

  • Experience working in an SAP S/4 Hana environment a plus
  • Familiarity with Photoshop and Illustrator a plus
  • Familiarity with WIX web development platform a plus
  • Familiarity with international customer base a plus

We value diversity and inclusion. We are an equal opportunity employer and we do not discriminate on the basis of gender, color, race, religion, marital status, sexual orientation, or national origin.

Published 2022-05-12

Grayhill, Inc looks for a Director of Marketing in La Grange, IL 60525 location.

How much Director of Social Media Jobs professional earns at Grayhill, Inc?

The proposed salary for Director of Social Media Jobs position at Grayhill, Inc is Confidential.

Director of Marketing responsibilities at Grayhill, Inc

According to the common industry standard, Director of Social Media Jobs specialist is in charge for the following activities.

Required Director of Social Media Jobs qualifications at Grayhill, Inc

To be disscussed with candidate