Pluralsight is seeking a Director of Product Marketing to scale our technology skills platform and help businesses transform their technology strategy to close the tech skills gap. You will play a pivotal role in developing and implementing our B2B go-to-market strategy, partnering with Product and Sales teams to obsess over customers and accelerate business growth. You will lead a dedicated team of laser-focused product marketers, leveraging your persuasive communication style and visionary storytelling in concert with outstanding business acumen and innovative creativity.
Can you combine startup hustle with analytical rigor? Can you collaborate with others to drive an idea from insight through execution? Are you energized by Pluralsight’s mission to democratize technology skills? If so, this is the role for you!
At Pluralsight, we believe everyone should have the opportunity to create progress through technology and develop the skills of tomorrow. As a result, there`s tremendous opportunity for impact globally, within our diverse and inclusive team, and for you personally at Pluralsight.
Lead a team of PMMs to create tangible business outcomes
Define segmentation, positioning, messaging, go-to-market, and lifecycle strategies based on market research, competitive analysis, and an unwavering focus on the customer
Take a lead role in managing and executing the strategic product marketing plans to drive revenue
Monitor and yield improved performance metrics including revenue, pricing, deal size, sales cycle, markets and sales opportunity targets
Interpersonal skills that will help develop and build strong internal and external relationships with key stakeholders in an effort to collaborate and drive results for the marketing and sales organizations
Collaboratively plan and execute marketing campaigns with our Brand, Digital, Field and International teams
Be a product evangelist and enthusiastic spokesperson communicating with internal audiences (sales, sales engineering, product, business development, engineering, etc.)
Represent Pluralsight to external stakeholders (customers, press, analysts) through social media (twitter, blogs, etc.), interviews, webinars, analyst briefings, etc.
Bachelor’s degree in Marketing, Business, Communications, or related field
Minimum of five (5) years of product marketing, product management, and/or business strategy experience
Expert knowledge of marketing principles, practices, tactics and tools
In-depth knowledge of demand generation programs and inbound marketing
Experience leveraging data to evidence your results and drive your strategy
Outstanding time management skills and strong business acumen
Self-directed personality with an ability to enthusiastically prioritize multiple functions and tasks
Excellent verbal and written communication and presentation skills
Flexibility and responsiveness to work in a rapidly changing environment
Strong technical aptitude, analytical skills and an attention to detail
Team player with an ability to work cross functionally
Preferred Qualifications :
Two or more (2+) years leading teams
Three or more (3+) years of B2B SaaS product marketing experience
Experience targeting enterprise tech leaders
Pluralsight looks for a Director of Product Marketing in Draper, UT location.
The proposed salary for Director of Social Media position at Pluralsight is Confidential.
According to the common industry standard, Director of Social Media specialist is in charge for the following activities.
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