Marketing Project Consultant

Marketing Project Consultant at Caterpillar

$ Confidential

Career Area:

Marketing / Sales / Product Support

Job Description:

Your Work Shapes the World

Whether it be groundbreaking products, best-in-class solutions, or creating a lifelong career, you can do the work that matters at Caterpillar. With a 95-year legacy of quality and innovation and 150 locations in countries around the world, your impact spans the globe.

When you join Caterpillar, you are joining a team of makers, innovators, and doers. We are the people who roll up our sleeves and do the work to build a better world. We don’t just talk about progress and innovation. We make it happen. And we are proud of that because it helps our customers build and power the world we live in – the roads, hospitals, homes, and infrastructure. Without a dedicated workforce, Caterpillar could not effectively meet our customer’s needs. Join us.

Job Description

As a key member of the global marketing team, you will develop, implement and monitor Large Mining Truck lifecycle marketing strategies that create and sustain competitive advantage, and drive revenue and business growth for Caterpillar.

Leadership skills, the ability to sell ideas and gain consensus are central to success. As an individual contributor, you will lead or contribute to cross-functional teams, which require effective communication, relationship-building skills, and the ability to work across business units and with dealers and customers.

Job Duties

  • Develop, implement, monitor, and enhance integrated marketing strategies for prime product, technology, solutions, and aftermarket that include market analysis, customer segmentation, customer personae, customer decision journey, competitor analysis, industry positioning, campaign development, marketing asset development, metrics, and reporting.

  • Design marketing messages, campaigns, marketing assets through all marketing and communication channels, manage associated marketing budgets.

  • Negotiate, liaison, and direct internal and external agencies as needed to ensure delivery of marketing campaigns on time and on budget.

  • Serve as a key member of the customer insights team to create, analyze, and recommend actions based on the voice of the customer and the voice of the dealer.

  • Provide marketing direction and input to enhance NPI process.

  • Collaborate with sales team to ensure sales enablement and marketing support on-demand generation activities to ensure attractive return on marketing investment.

  • Key member on strategic marketing projects.

  • Lead teams for specific projects.

Basic Qualifications

Bachelor’s degree from an accredited college or university.

5 plus years of Marketing experience.

Top candidates will also have

Large Mining Truck experience.

Strong customer focus and ability to influence.

Ability to quickly understand technology changes and drive advancement within the organization.

Ability to understand both technology and business domains.

Knowledge of business operations including the technical infrastructure and general business processes.

Additional information

The location for this position is Tucson, AZ.

Domestic relocation is available.

This position may require less than 20% travel.

Closing date: August 15, 2021

Employee benefit details

Our goal at Caterpillar is for you to have a rewarding career. Our teams are critical to the success of our customers who build a better world. Here you earn more than just a salary because we value your performance. We offer a total rewards package that provides benefits on day one (medical, dental, vision, RX, and 401K) along with the potential of an annual bonus.

Additional benefits include paid vacation days and paid holidays (prorated based upon hire date).

Final details

Please frequently check the email associated with your application, including the junk/spam folder, as this is the primary correspondence method. If you wish to know the status of your application – please use the candidate log-in on our career website as it will reflect any updates to your status.

This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S. which can be found through our employment website at www.Caterpillar.com/Careers.

For more information, visit caterpillar.com. To connect with us on social media, visit caterpillar.com/social-media

Relocation is available for this position.

EEO/AA Employer. All qualified individuals - Including minorities, females, veterans and individuals with disabilities - are encouraged to apply.

Not ready to apply? Submit your information to our Talent Network here .





Published 2021-07-17

Caterpillar looks for a Marketing Project Consultant in Tucson, AZ location.

How much Social Media Consultant Jobs professional earns at Caterpillar?

The proposed salary for Social Media Consultant Jobs position at Caterpillar is Confidential.

Marketing Project Consultant responsibilities at Caterpillar

According to the common industry standard, Social Media Consultant Jobs specialist is in charge for the following activities.

Required Social Media Consultant Jobs qualifications at Caterpillar

To be disscussed with candidate