The Director of Digital Marketing for Travel Retail Worldwide (TRWW) will develop and implement digital marketing campaigns across multiple Brands, working closely with Marketing, Consumer Engagement, and Online teams. The ideal candidate will have experience working cross-functionally and globally as the role will require project collaboration with Regional leads in Asia Pacific, Europe, Middle East, Africa, and Americas.
The individual will ensure digital marketing programs and innovations are included as part of Brand team’s overall 360 marketing strategy. This role requires a deep understanding and experience in digital marketing, eCommerce, social media, translating insights into strategy and execution. Experience with launching and evaluating digital programs across different digital media channels is needed, and knowledge of Asia Pacific digital channels is a plus. A basic understanding of brand P&L and financial metrics is important in driving digital marketing effectiveness.
The Estée Lauder Companies looks for a Director Digital Marketing Travel Retail Worldwide in New York, NY location.
The proposed salary for Director of Social Media position at The Estée Lauder Companies is Confidential.
According to the common industry standard, Director of Social Media specialist is in charge for the following activities.
To be disscussed with candidate
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